Last Night on the Town Virginia Beach 2016
Hosted By

Ring In 2017 during Virginia Beach’s “Last Night on the Town”

Celebrate New Year's Eve at Pembroke Mall and The Town Center of Virginia Beach

Celebrate the “Last Night on the Town,” the City of Virginia Beach’s premier New Year’s Eve event!

The festivities kick off mid-afternoon at Pembroke Mall with family entertainment by Magical Solutions, Inc., including a children’s countdown and balloon drop at 5:00 PM. The fun continues throughout the night at Town Center with live music on multiple stages. This year’s headline band is national recording artist Smash Mouth! A midnight countdown with a spectacular laser light show, fireworks, and Virginia Beach Ball Drop will ring in 2017.

All activities and entertainment are free and open to the public, with food and adult beverages available for purchase. A separate, ticketed VIP Party hosted by the Central Business District Association will be held stage side in a heated tent, providing VIP guests with the best views of the festivities!

Town Center and Pembroke merchants, hotels and restaurants will offer New Year’s Eve rates and specials. WVEC-TV and BOB FM will broadcast live from the event. Free parking will be available for all attendees in the Town Center garages, with overflow parking at Pembroke Mall.

Last Night on the Town is presented by the Central Business District Association in partnership with the City of Virginia Beach.

Check these hotels for special rates and VIP packages when making your reservation!

Hotels outside of Town Center will run shuttles to and from the event throughout the night.


Hotel Address Phone
The Virginia Beach Westin at Town Center

The Westin will offer special guest room rates with a view over Town Center. the New Year’s Eve package will include a bottle of champagne, party favors and breakfast for two in the the morning. The Westin restaurant will have drink specials and the market place will be serving hot beverages and snacks all night!

4535 Commerce St  Virginia Beach, VA 23462 757.557.0550
Hilton Garden Inn at Town Center

The Hilton Garden Inn’s New Year’s Eve package includes champagne upon arrival, dinner for 2, and breakfast for 2 on New Year’s Day. Book by December 28. Click here for pricing.

252 Town Center Dr, Virginia Beach, VA 23462 757.326.6200
Crown Plaza Virginia Beach Town Center

Spend your New Year’s Eve at The Crowne Plaza Town Center.  We  will be offering special packages and guest room rates for the Last Night on the Town.  Our Tines Restaurant will be offering a special New Year’s Eve dinner and a New Year’s day breakfast.   Don’t forget to stop by our Aqua Lounge during the evening to sample some of our New Year’s Eve concoctions that will dazzle. Shuttle Service will run late to make attending all the events stress free.  Make it a great and safe  New Year’s Eve with the Crowne Plaza.

4453 Bonney Rd  Virginia Beach, VA 23462 757.473.1700
The Holiday Inn Virginia Beach Norfolk Conference Center 5655 Greenwich Rd, Virginia Beach, VA 23462 757.499.4400
 Virginia Beach Resort Hotel & Conference Center

Last Night on the Town Package Starts at $115 plus taxes per night  – includes bay view suite double/double – includes shuttle to/from Town Center  – and 2pm check out on January 1, 2016

2800 Shore Drive, Virginia Beach, VA 23451  757.481.9000

A number of Pembroke and Town Center restaurants will be offering New Year’s Eve specials. Contact each restaurant for more information.

Town Center

  • Bravo! Cucina Italiana – Bravo is offering a 3 Course Prix Fixe Menu featuring a salad, entree and dessert. Choose the Shrimp & Lobster Campanelle for $24.95 or the Grilled Lamb Chops for $26.95. Click here to make a reservation.
  • California Pizza Kitchen
  • The Cheesecake Factory
  • Confetti Caffe – Will be open until midnight.  Stop in for hot chocolate, coffee drinks, crepes, food and of course, gelato!
  • The Daily Grind
  • Gordon Biersch – DJ from 9 PM – 1 AM and a photo booth for our guests to take home a memory of their special night, plus a champagne toast at midnight.
  • Interlude at the Westin – Will be open until midnight. Offering a New Year’s Day breakfast buffet beginning at 6:00 AM on January 1. No reservations accepted.
  • Jimmy John’s
  • Keagan’s – Will be open until 2:00 AM, with live entertainment from 10:00 PM until 2:00 AM. Dinner specials, complimentary party favors, and a champagne toast at midnight. No reservations needed.
  • McCormick & Schmick’s Seafood & Steaks
  • P.F. Chang’s
  • The Royal Chocolate – Offering a dine-in chocolate fondue package (reservations recommended).
  • Ruth’s Chris Steakhouse – Dinner will be served from 4:00  – 10:30 PM on NYE. Enjoy party favors and a complimentary toast at midnight.
  • Saffron Indian Bistro
  • Simply Fresh Café and Market
  • Sonoma Wine Bar & Bistro
  • Tupelo Honey Café – Will be open from 11 AM until 9:00 PM. Tupelo Honey takes a limited number of reservations online for parties of 6 or less. Reservations can be made up to 2 hours prior to your desired arrival time. Most of our dining room is seated on a first come first serve basis. Click here to view the menu and here to make a reservation.
  • Twist Martini Bar – Will have two dinner seatings at 6:00 PM and 9:00 PM by reservation only. We will be serving an outstanding 3 course meal, including a champagne toast to ring in the new year! $50.00 per person. Contact Heather for reservations (757)-462-6910 or via email –
  • Yard House – Will offer NYE party favors and a complimentary beer toast at midnight! Late Night Happy Hour from 10 PM -12 AM, featuring discounted, select appetizers, pizzas, and sliders. Last call around 1:00 AM. Reservations will not be accepted after 5:00 PM
  • Zushi

Pembroke Mall

Many of the Town Center and Pembroke Mall retailers are offering New Year’s Eve specials during Last Night on the Town. Stop in at the stores below for special offers.


Click here for a Pembroke Mall directory.

Click here for a directory of Town Center retailers.


Origins – Will be open from 10 AM – 6 PM – Start the New Year with a New Look! Book your express mini facial and color consultation! Spaces are limited.

The Royal Chocolate – Open until Midnight! Offering a dine-in New Year’s Eve chocolate fondue package (reservations recommended), a buy one get free Birnn Truffle deal, and 50 cents off of hot chocolate.


Is this an all ages event?
Yes, bring the entire family!
Event time?
Last Night on the Town begins at 2pm and ends at 1am.
Are there free places to park?
Yes! Free parking in all town center parking garages and at Pembroke mall.  Check parking locations here
Are there accommodations?
Yes! Our Hotel Partners are ready to check you in!
What if it rains?
This is a rain-or-shine event. Make plans to have a terrific evening, no matter what the weather!
Will businesses in the area be open?
Mall businesses will close at 6pm. Most Town restaurants will remain open all night. Most shops will remain open until 10pm. Many retailers will stay open during the event. However, final determination on store hours the night of the event will be decided by each individual business owner.
Can I bring my pet?
Sorry, but for safety reasons no pets will be allowed inside the event area. Service animals trained to assist disabled persons will be allowed into the event.
Are cameras allowed at the event?
Yes! Take lots of pictures, and share your favorites. Tag us on Facebook (Last Night on the Town), follow us on Twitter  (@lastnightonthetown) and flickr (vbcityphotographs) “Last Night set” , and hashtag us with images on Instagram (#lastnightonthetown)
What items can I NOT bring into the event area?
The following items CANNOT be brought into the event area:

  • Weapons of any kind
  • Illegal substances
  • Backpacks of any kind
  • Food or beverage of any kind
  • Alcohol (beer, wine, and champagne will be sold at the event)
  • Containers or coolers of any kind
  • Skateboards, scooters, or personal motorized vehicles (exceptions for people with mobility limitations)
  • Bicycles
  • Fireworks and explosives
  • Instruments and laser pointers
  • Picnic baskets
  • Lawn furniture
  • Pets (except service dogs)
  • No illegal vending is permitted—no unauthorized/unlicensed vendors allowed

Additional General Information

Access Options

Special parking for disabled individuals is available. These spaces are reserved for vehicles displaying state-issued (any state) disability placards or license plates. These spaces are available on a first-come, first-serve basis. Accessible restrooms will be available. Service animals trained to assist disabled persons will be allowed into the event.


Our primary goal is to create a safe and secure environment for all event attendees. To ensure this, there will be on-site security provided by local police. If you’re experiencing any problems whatsoever, locate an event staff member or police officer.


Taxi/Car Services

Stay safe! Book a room at one of the nearby hotels, or call for a ride home:

Black and White Cab – 757.855.7528

All City Cab Company – 757.428.8294

Yellow Cab of Virginia Beach – 757.460.0605

Alba Taxi – 757.425.2522

Eagle Taxi Cab – 757.705.2727



VIP Party

The Central Business District Association is hosting a stage-side, tented and heated VIP Party from 8:00 PM until Midnight. Admission includes  2 drink tickets, cash bar, party favors, a champagne toast at midnight, access to VIP restrooms, great food, and fun, with the best view of the main stage, fireworks display, ball drop and laser light show. Tickets will go on sale in December. 

VIP guests must be 21 years or older. VIP catering provided by Catherine’s Catering. Tickets are non-refundable.

Musical Performers

SMASH MOUTH will headline the 4th annual Last Night On The Town!


Schedule of Events

Time Event Location
2:00PM – 4:45PM Family Entertainment by Magical Solutions Pembroke Mall
4:45PM – 5:00PM Kids’ Countdown to 2016 and Balloon Drop Pembroke Mall
5:00PM – 9:00 PM Roving Entertainment and Street Performers Town Center
5:00PM – 12:00AM Town Center Street Entertainment, Merchant and Restaurant Specials
5:30PM – 7:30PM Fountain Plaza Stage
7:30PM – 12:00AM Adult Beverage Sales Countdown Square
8:00PM – 12:00AM CBDA VIP Party Stage Side Tent
8:00 – 9:00PM Countdown Square Stage
9:15PM – 10:15PM Countdown Square Stage
10:30PM – 12:00AM Smash Mouth Countdown Square Stage
11:58PM – 12:00AM Countdown and Virginia Beach Ball Drop Countdown Square
12:00AM – 12:20AM Fireworks and Laser light Show Countdown Square